mHealth Pharmas

eMedToday is developing mobile apps to engage hospitals, Pharmas, patients, and doctors on the same platform, carrying forward from our prior E-MedAsia vision.

With more than 3.4 billion people having smart phones and tablets by 2017 Pharmas clearly have to move into the mobile health area with an eDetailing platform for doctors, and also education, drug-adherence guidelines, and tools for patients.

One study suggests that Pharmas lose $300 billion in revenue from patients’ lack of drug-adherence.